SEO content
Our SEO writing lets you rank high and stay there (or get ChatGPT to recommend you).
Holistic SEO writing
We combine short- and long-term goals in every piece of SEO content we deliver. We also work closely with your technical SEO experts to ensure we’re writing well from every angle.
Keywords
Use the words they use. Answer the questions they ask.
Structure
Design pages for human and AI perusal.
Interlinking
Link to relevant pages (and back again).
Keywords
You can’t talk about SEO content writing without talking about keywords. Whether you already have a list or you need us to do the research, we know how to use the right keywords well.
Search intent
When we’re building a list of keywords, we use the search intent behind them along with their volume to ensure a balanced, relevant list. Volume alone doesn’t tell you the whole story!
Natural placement
Sometimes it’s obvious when content was created for SEO purposes — that’s not what we do. We write SEO content that’s purposeful and natural, so no one would guess it was created “to rank high.” It just does.
Long-tail keywords
Our SEO content strategy involves the use of pillar pages and subpages, which we determine based on long-tail keywords. This is increasingly important with AI-assisted searches, and we believe it’s a fundamental aspect of GEO (writing for AI engines).
Content structure
Search engines like structure. We like structure. If a bot can’t scan it, neither can your users.
H1, H2, H3, H4...
We’re thoughtful about the way we organize your pages and their headings. No slapping tags on whichever header here!
Alt text
The words behind the words matter. We optimize your images’ alt text (and their file names, too).
Metadata
Title tags and meta descriptions directly impact the clickthrough rate. Get over that first hurdle, and you’re golden.
OG tags
No, not Original Gangsta. Social sharing is as important as the SERPs, so we make sure your site shows up with the right assets.
Interlinking
Pages rank better when they’re properly linked. Our SEO writing strategy includes content hubs, where we thoughtfully link to relevant pages — and make sure relevant pages link back (with the right anchor text, too).
All about that strategy
We create SEO holistically, meaning we always keep an eye on all of the content your brand is building and how it fits together.
Learn about content strategy >